As the Art Director/Designer for a sneaker tech startup, I managed a small design team for cross-functional business needs. I helped launched 2 public marketplace apps, delivered event activations including All-Star events, and designed go-to-market (GTM) and growth marketing campaigns in partnership with Marketing & Product. I created logos, web/app pages, design system guidelines, brand guidelines, templates, paid media ads, video graphics, E-mails, social media content, merchandise, and prints.